Nearly 1.7 million men are actively seeking advertisers and information related to weddings.

Over 1.8 million men are concerned with wedding patterns and styles.

About 2 million couples will register for various items for their new life together.

Almost 2 million men will participate in the selection of the registry items.

Close to 1.7 million men will finance their wedding in part or whole.

Wedding costs have continually increased over recent years, with a 2010 expense of $24,000.

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Syndicated services like MRI projects data from the entire US population sometimes with misleading results.

73% of Men’s Fitness readers don’t lift weights

65% of Tennis readers don’t play tennis

69% of Skiing readers don’t ski

61% of Rolling Stones readers don’t buy CDs

61% of Gourmet readers don’t cook for fun

57% of Runner’s World readers don’t jog/run

54% of Gold Magazine readers don’t play golf

46% of Travel and Leisure readers don’t own a valid passport

80% of Sophisticated Groom readers are in the process of getting married.

Base: Adults

Source: MRI Database 2007; Index 100=Total US adults

•$4 billion in furniture.

•$3 billion in house wares.

•$400 million in tableware.

•$2.6 billion is spent on engagement rings a year.

•The average engagement ring costs $3000.

•$1.5 billion is spent on wedding bands.

•$129 million spent on watches.

•$65 million spent on cufflinks.

•Most wedding guests spend $70-$100 on a gift.

•91% of couples will register for gifts, they will receive a gift from an average of 200 people

•10% of marriages are destination weddings

•The average honeymoon costs $5,000 and lasts one week.

•63% of honeymoons are foreign, 37% domestic

Ceremony Type

•    The average number of guests at a wedding is 184.

•    19% of couples will use a bridal consultant or wedding planner.

•    Average cost of wedding rings - $1,016

•    Average cost of wedding cake - $655

•    Average cost of wedding flowers and decorations - $2,070

•    Average cost of wedding reception - $13,692

•    Average cost of wedding stationery - $809

•    Average cost of wedding transportation - $563

•    Average cost of wedding attire - $1,841

•    Average cost of wedding favors & gifts - $1,104

•    Average cost of wedding ceremony - $2,337

•    Average cost of wedding flowers - $1,136

•    Average cost of wedding jewelry - $1,739

•    Average cost of wedding music - $922

•    Average cost of wedding photography & video $2,659

•    Most guests spend $70-$100 on wedding gifts

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SOURCES

Association of Bridal Consultants, Bridal Guide, Fairchild Bridal Group “American Bridal Report”, The Wedding Report.com, Fairchild Bridal Group “American Weddings” Survey, National Center for Health Statistics, US Census Bureau, The Knot, The Association for Wedding Professionals International, Bride’s Millennium Report: Wedding Love & Money, Bride’s magazine, Powell II the People Media, LLC, NPD Market Research